Announcing The XM Journal

This is a busy week for the XM Institute. On Monday we launched the XM Professionals Network Online Forum and now we’re starting a monthly newsletter, The XM Journal. We sent the first edition out yesterday (see below). If you didn’t receive a copy, make sure to subscribe here.

The Journal is a great resource for keeping up to date on leading-edge XM research, tools, and community activities. And if you previously enjoyed the Experience Matters monthly newsletter, then you definitely need to subscribe.


TEST The XM Journal April 2020 Edition


Written by 

I'm an experience (XM) management catalyst; helping organizations improve results by engaging the hearts and minds of their employees, customers, and partners. I enjoy researching and speaking about leading-edge XM topics. I lead the Qualtrics XM Institute, which is the world's best job. We're igniting a global community of XM Professionals who are inspired and empowered to radically improve the human experience. To achieve this goal, my team focuses on thought leadership, training, and community building. My work is driven by a set of fundamental beliefs: 1) Everything starts and ends with human beings, so you need to understand how people think, feel, and behave; 2) XM is a discipline that needs to be woven throughout an organization's entire operating fabric; and 3) Building the XM discipline requires a combination of culture, competency, and technology.

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