Temkin Group has been using the Temkin Well-Being Index (TWBi) since 2012 to track the overall quality of life for U.S. consumers. The TWBi is based on a survey of 10,000 U.S. consumers in January. The overall index is an average of three measurements representing the percentage of adults (18 and older) who agree with these statements:
- I am typically happy
- I am healthy
- I am financially secure
In our Q1 2018 survey, we also asked questions about consumers’ political views. So we thought it would be interesting to examine TWBi based on answers to the following questions:
- Which of the following best describes your political preference?
- How would you rate President Trump’s performance so far as president?
As you can see in the chart below, staunch republicans and fans of President Trump have the highest TWBi.