Temkin Experience Ratings Industry Snapshot: Streaming Media

We recently released the 2018 Temkin Experience Ratings (TxR) that ranks the customer experience of 318 companies across 20 industries based on a survey of 10,000 U.S. consumers. TxR is based on consumers evaluating their experiences across three dimensions: success, effort, and emotion. See our FAQs about the Temkin Experience Ratings.

Amazon Prime Earns Top Customer Experience (CX) Scores for Streaming Media Services in 2018 Temkin Experience RatingsCongratulations to Amazon Prime (music & video) for delivering the best customer experience across streaming media services. This is the second year that we’ve included this category.

Of the 16 auto dealers included in this year’s Ratings, Amazon Prime’s services earned the highest score with a rating of 77%, putting it in 42nd place overall out of 318 companies. Pandora, Netflix and Showtime came in second place with a score of 72% and overall rank of 51st. ESPN earned the lowest score in the industry, 61%, and was 266th overall.

Overall, the streaming media industry averaged 72% in the 2018 Temkin Experience Ratings and earned the 6th place out of 20 industries. The average rating of the industry improved by a little over one percentage-point between 2017 and 2018.

Showtime improved the most (+7 %-points) from last year while Apple Music and SoundCloud declined the most (-5 %-points).

You can download the free report or purchase the dataset.

Amazon Prime Earns Top Customer Experience (CX) Scores for Streaming Media Services in 2018 Temkin Experience Ratings Amazon Prime Earns Top Customer Experience (CX) Scores for Streaming Media Services in 2018 Temkin Experience Ratings

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I'm an experience (XM) management catalyst; helping organizations improve results by engaging the hearts and minds of their employees, customers, and partners. I enjoy researching and speaking about leading-edge XM topics. I lead the Qualtrics XM Institute, which is the world's best job. We're igniting a global community of XM Professionals who are inspired and empowered to radically improve the human experience. To achieve this goal, my team focuses on thought leadership, training, and community building. My work is driven by a set of fundamental beliefs: 1) Everything starts and ends with human beings, so you need to understand how people think, feel, and behave; 2) XM is a discipline that needs to be woven throughout an organization's entire operating fabric; and 3) Building the XM discipline requires a combination of culture, competency, and technology.

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