Temkin Well-Being Index for U.S. Consumers Jumps To Highest Levels

Temkin Group has been doing large-scale consumer research for several years. As part of our ongoing studies, we track many consumer attitudes. To gauge the overall quality of life for the U.S. population, we created the Temkin Well-Being Index (TWBi) based on a few of those attitudinal elements.

The TWBi is based on a survey of 10,000 U.S. consumers in January. The overall index is an average of three measurements representing the percentage of U.S. adults (18 and older) who agree with these statements:

  • I am typically happy
  • I am healthy
  • I am financially secure

We’ve been tracking it since 2012.  As you can see in the figure below:

  • After the TWBi reached 65.9%, the highest over the six years we’ve been tracking the metric.
  • The increase of 4 %-points between 2016 and 2017 is the largest single-year increase.
  • All three areas of the TWBi are at their highest levels, and increased since last year. The largest increase is in financial security, which gained 5.5 %-points between 2016 and 2017.

The bottom line: U.S. consumers are more well off this year.

About Bruce Temkin, CCXP
I am a customer experience transformist, helping large organizations improve business results by changing how they deal with customers. As part of this focus, I examine strategy, culture, interaction design, customer service, branding and leadership practices. I am also a fanatical student of business, so this blog provides an outlet for sharing insights from my ongoing educational journey. Simply put, I am passionate about spotting emerging best practices and helping companies master them. And, as many people know, I love to speak about these topics in almost any forum. My “title” is Managing Partner of the Temkin Group, a customer experience research and consulting firm that helps organizations become more customer-centric. Our goal is simple: accelerate the path to delighting customers. I am also the co-founder and Emeritus Chair of the Customer Experience Professionals Association (CXPA.org), a non-profit organization dedicated to the success of CX professionals.

2 Responses to Temkin Well-Being Index for U.S. Consumers Jumps To Highest Levels

  1. Thanks for sharing. Always telling to tell how consumers feel about the market in general. A great benchmarking metric to monitor.

    George

  2. Very informative, Bruce. Thank you for sharing this. This is a great place to start if businesses are figuring out their next move based on consumer trends. It’s amazing how you guys keep track of this yearly. I totally agree with Drive, this a great benchmarking metric to monitor. Keep it up and have a great day!

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