OKC Thunder Achieves CX Excellence with Partners

Last year, NBA’s Oklahoma City Thunder was one of the winners of Temkin Group’s Customer Experience Excellence Award. When Pete Winemiller, Senior Vice President, Guest Relations of the OKC Thunder heard of the victory, the first thing he asked was if they could get separate awards for each of their partners who help the team provide a wonderful fan experience.

Here’s a picture from the halftime ceremony at a recent game where the Thunder presented those awards to its partners:

2012 - Thunder Temkin Award Presentation Photo

Winemiller shared his perspective:

“Following-up as promised concerning the recent halftime presentation where the Thunder presented Temkin Group Customer Experience Excellence Awards to leadership from our Business Alliance Partners. This leadership group represents hundreds and hundreds of talented and skilled front-line team members who do A+ work caring for their Guests throughout the NBA season. Thank you again for recognizing the magnificent role our front-line team plays in making our organization successful.”

My take: First of all, it’s pretty cool seeing our Customer Experience Excellence Award in the hands of people on the Thunder’s court. I’m a huge Boston Celtics fan, but I’m rooting for the Thunder this year! More importantly, it was great to see the Thunder committed to its partners. What are you doing to embrace your partners in building a great experience for your customers?

The bottom line: Congratulations OKC Thunder… and your partners!

Written by 

I am an experience management transformist, helping organizations improve business results by engaging the hearts and minds of their customers, employees, and partners. My "job" is Head of the Qualtrics XM Institute. The Institute is still being established, but our goal is to help organizations around the world thrive by mastering Experience Management (XM). As part of this focus, I examine strategy, culture, interaction design, customer service, branding and leadership practices. And, as many people know, I love to speak about these topics in almost any forum. Prior to joining Qualtrics, I was managing partner of Temkin Group (leading CX research, advisory, and training firm), co-founder and chair of the Customer Experience Professionals Association (CXPA.org), and a VP at Forrester Research. I'm a fanatical student of business, so this blog provides an outlet for sharing insights from my ongoing educational journey. Check out my LinkedIn profile: www.linkedin.com/in/brucetemkin

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.