CX Tip #37: Test for Cultural Fit Before You Hire

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CX Tip #37: Test for Cultural Fit Before You Hire
(Employee Engagement)

To test how well prospective employees will fit with its company culture, Disney Store’s interview is actually a “casting call” and includes role playing in-store scenarios to demonstrate potential guest interactions and reading a portion of a Disney story, which is part of the job description.

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I am an experience management transformist, helping organizations improve business results by engaging the hearts and minds of their customers, employees, and partners. My "job" is Head of the Qualtrics XM Institute. The Institute is still being established, but our goal is to help organizations around the world thrive by mastering Experience Management (XM). As part of this focus, I examine strategy, culture, interaction design, customer service, branding and leadership practices. And, as many people know, I love to speak about these topics in almost any forum. Prior to joining Qualtrics, I was managing partner of Temkin Group (leading CX research, advisory, and training firm), co-founder and chair of the Customer Experience Professionals Association (CXPA.org), and a VP at Forrester Research. I'm a fanatical student of business, so this blog provides an outlet for sharing insights from my ongoing educational journey. Check out my LinkedIn profile: www.linkedin.com/in/brucetemkin

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