Free eBook: The 6 New Management Imperatives

A few months ago I introduced the 6 New Management Imperatives. Since then, I’ve written posts for each of the six imperatives.

As with my 6 Laws Of Customer Experience, I decided to pull the content together in a mini book. It’s called “The 6 New Management Imperatives: Leadership Skills For A Radically Changed Business Environment (.pdf).”

Since it’s not a novel (only 16 pages), I’m giving it away for free. Just click on the cover and print it out or save it to your computer.

Go ahead and share this book(let) with as many people as you’d like!

The bottom line: Hopefully this book is worth more than it’s price.

Written by 

I'm an experience (XM) management catalyst; helping organizations improve results by engaging the hearts and minds of their employees, customers, and partners. I enjoy researching and speaking about leading-edge XM topics. I lead the Qualtrics XM Institute, which is the world's best job. We're igniting a global community of XM Professionals who are inspired and empowered to radically improve the human experience. To achieve this goal, my team focuses on thought leadership, training, and community building. My work is driven by a set of fundamental beliefs: 1) Everything starts and ends with human beings, so you need to understand how people think, feel, and behave; 2) XM is a discipline that needs to be woven throughout an organization's entire operating fabric; and 3) Building the XM discipline requires a combination of culture, competency, and technology.

21 thoughts on “Free eBook: The 6 New Management Imperatives”

  1. Bruce- As we all learn to move from top down to bottom-up organizing models, I find it really useful to put both the customer and the employee at the bulls-eye of any audience target or – even more importantly – strategic plan. Now, with this excellent compliment to The 6 Laws of Customer Experience, you’ve provided a very succinct summary of why and how to do it. Thanks. (btw, I blogged about this e-book:

  2. Excellent piece. Read with great interest Imperative #3 on innovation. Our company has created an entirely new business model to help companies who find it difficult, even impossible to “Allot time for innovation”. We have created an “off line” network of highly experienced professionals who can offer turnkey innovation AND activation. Please visit our website.
    Would like to place a link to you and your book, if you would grant us permission to to that.

  3. Hello Bruce
    i’m an italian girl. I would like to translate some arguments of your web site in italian and publish it in my web site about Innovation.
    Can i do it?
    Thanks a lot

    1. Rosaria: It would be my honor to have some of these ideas translated into Italian. Just make sure that the translation is accurate and that you maintain a clear link to my blog. I look forward to you spreading the concepts about customer experience into Italy. Grazie!

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