Listen To The 6 New Management Imperatives

As a follow-up to my posts about the 6 new management imperatives, I was interviewed by Jennifer Jones for her site Marketing Voices. I had laryngitis for three days before it was recorded. So if you don’t mind hearing my hoarse voice, here’s the podcast: 

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The bottom line: It’s not quite Coldplay, but I hope that you enjoy it.

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I'm an experience (XM) management catalyst; helping organizations improve results by engaging the hearts and minds of their employees, customers, and partners. I enjoy researching and speaking about leading-edge XM topics. I lead the Qualtrics XM Institute, which is the world's best job. We're igniting a global community of XM Professionals who are inspired and empowered to radically improve the human experience. To achieve this goal, my team focuses on thought leadership, training, and community building. My work is driven by a set of fundamental beliefs: 1) Everything starts and ends with human beings, so you need to understand how people think, feel, and behave; 2) XM is a discipline that needs to be woven throughout an organization's entire operating fabric; and 3) Building the XM discipline requires a combination of culture, competency, and technology.

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